Ecosystem 5 min read

How We Think About Platform Fees

Transparent pricing is a core value. Here's a detailed breakdown of how we charge for each service and why we chose these numbers.

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Aura
Nov 27, 2025 · 543 views
How We Think About Platform Fees

Our Pricing Philosophy

We believe developers shouldn't have to guess how much something will cost. Every API call, every message, every transaction has a clear, predictable price.

SMS Pricing

SMS costs vary by network and message length. A standard 160-character message to MTN Nigeria costs ₦4. Longer messages are billed as multiple segments. International SMS is priced separately.

WhatsApp Business API

WhatsApp charges per conversation (24-hour window), not per message. We pass through Meta's rates plus a small platform fee for routing and delivery tracking.

Why Prepaid?

Credit systems punish small businesses with collection overhead and cash flow uncertainty. Prepaid is simpler: if you have balance, you can use the service. If not, you fund your wallet first.

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